Solution
Solution to the assignment.
Q1 The I2C address is described in section 8.1.5 MCU I2C Interface. It depends on the connection of the pin SA0. Assuming SA0 is connected to GND, then the I2C address for writing is 0b01111000 (0x78) and for reading is 0b01111001 (0x79).
Q2 The array of initialisation commands is located in ssd1306.c and is called lpi2c0_controller_init_commands.
Q3 In order to set inverse display, the command 0xA7 must be transmitted.